The head of France’s Le Monde group reports no audience drop since AI Overviews launched, while publisher bodies quote 33% to 38% traffic losses.

Ranking Factors Survey: Relevance Beats Backlinks
131 SEO professionals scored 103 ranking factors. Relevance comes first, backlinks stay close behind, meta descriptions come last.

How to Set Up a 301 Redirect in WordPress
A 301 redirect takes about two minutes in WordPress. The three routes, the step-by-step method, and the mistakes that cost rankings.

Specialized Indexes Decide Which Sites ChatGPT Cites
ChatGPT does not query one database. It runs twelve specialized indexes split by subject area, and that changes how you check whether your page is seen.

How to Remove WordPress Tag Pages From Google
Your tag pages clutter Google’s index without ever returning a visit. How to spot them, pull them out cleanly, and decide which ones to keep.

AI Chatbots Cancel as Many Sales as They Create
AI chatbots talked 57.5% of users out of a purchase, against 57.51% who bought on a recommendation. What that split means for a small site.

GEO Favours Pages That Answer In One Sentence
Across 7,387 citations, product pages take 24%. What GEO really rewards in the structure of a page, and what the study does not prove.

Your Sitemap Will Not Bring Google Back More Often
Forcing Google to refetch your sitemap every day does not work. John Mueller’s answer, and the three levers that genuinely bring a crawler back.

Structured Data Errors Block Your Rich Results
Structured data errors in Search Console stop your rich results. Where the report sits, how to fix the template, and how to get Google to validate it.

AI Answers Fill Your Gaps With a Competitor
AI answers about a thinly documented company borrow a competitor’s data. Duane Forrester maps the four substitutions and the test that exposes them.







