AI crawlers from ChatGPT and Claude do not run JavaScript. What they get from your pages, a two-minute test, and what to fix depending on your site.
SEO/GEO Training
Search Intent: Info, Commercial, Transactional, Navigational
Chapter 8 of the learn SEO course: search intent in four families, informational, commercial, transactional, navigational, and how to read it in results.
Brand Mentions Beat Backlinks in AI Answers
Ahrefs measures 0.664 correlation for brand mentions against 0.218 for backlinks in AI Overviews. What that changes when you are starting from zero.
AI Citations: Only 12% of Pages Rank in Google’s Top 10
Across 15,000 prompts, Ahrefs measures 12% overlap between AI citations and Google’s top 10. The per-engine spread, and the AI Overviews exception.
What a Keyword Is (and Why Some Are Worth Gold)
Chapter 7 of the learn SEO course: what a keyword really is, why intent beats volume, and how to build your first list without spending a penny.
GEO Favours Pages That Answer In One Sentence
Across 7,387 citations, product pages take 24%. What GEO really rewards in the structure of a page, and what the study does not prove.
Blocking Your Site From AI Responses: What You Lose
A Search Console control keeps your site out of AI responses on Google. What it really cuts, what it leaves alone, and the finer levers to use instead.
AI Overviews Sources: What the Top 50 Really Share
AI Overviews sources share one format: extractable data. The Ahrefs top 50 sorted into six families, and the GEO strategy a normal site can copy.
Google Search Console: The Free Tool You Must Master
Chapter 6 of the learn SEO course: what Google Search Console is for, domain or URL prefix, and the four reports that genuinely matter at the start.
Query Fan-Out: Google Says No Optimisation Is Needed
Query fan-out: Google describes the mechanism in its documentation, then writes that no special optimisation is needed. What actually follows from it.









