John Mueller only sees SEO tools asking for markdown on his test sites, and the one controlled experiment published finds no significant gap.
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ChatGPT Is Now a Search Engine in EU Law
The European Commission classed ChatGPT as a search engine on 31 August. What the 159.1 million figure means and what a young site can do with it.
Reddit Owns 84% of Discussions and Forums
Three sites take 76.75% of Google’s discussions and forums box. What the Ahrefs study measures, and what a young site can realistically expect from it.
Google Redirects Your Clicks Through google.com/goto
Google redirects search result clicks through a google.com/goto page. What we know about the detour, why it exists, and what it may change for your stats.
OpenAI Licensing Means 48% More ChatGPT Citations
OpenAI licensing means 48% more ChatGPT citations across 129 million citations analysed. The edge vanishes on Google AI Overviews and on Perplexity.
AI Overviews in France Are Already Cutting Clicks
AI Overviews in France: Ahrefs measures a 23.1% drop in click-through rate for the most exposed sites, nine days after launch.
Reddit Citations Collapse Inside ChatGPT Search
Reddit citations fell from 3.83% to 0.52% in ChatGPT Search in four days. What that break says about visibility you do not own.
Microsoft Clarity Ties AI Scraping to Your Visits
Microsoft Clarity now ties AI bot scraping volume to the referral traffic it returns. The published example shows six thousand hits for a single visit.
Google’s August Spam Update Hits Every Language
Google’s August spam update has been rolling out since August 18, in every language. No new rule shipped, just the public list of sixteen spam families.
The Generative AI Report Undercounts Your Impressions
The Generative AI report in Search Console has undercounted impressions since August 13. Google confirmed a logging error, not a real visibility loss.